Interactive presentations

Jun 11, 2020 | Marketing

Interactive presentations

An interactive presentation is the best presentation you can deliver nowadays to keep your audience engaged. Hence, you need to retain the attention of your audience.  Interactive presentations are a great way to present information while keeping your audience engaged, a well-designed presentation can make all the difference.  According to a Prezi study, half of the respondents said they did something other than listen during a co-worker’s presentation, including:

  • Sending a text message (28%)
  • Checking emails (27%)
  • Falling asleep (17%)

Giving presentations is an important part of sharing your work and achieving recognition within medical and scientific communities. The ability to do so is a key element to career success.

What is an interactive presentation?

An interactive presentation is a presentation you can interact with using navigation, hyperlinks, and hotspots, etc. So when you are presenting you can click on some content and something will happen such as a popup box appearing or you can jump to a specific slide. Sounds simple enough but it’s what the interactivity enables you to do that is key here.

Interaction changes the way you can present and talk to customers.

It frees you from a linear presentation format, letting you jump to slides depending on the conversation and creating a personal experience for the customer. This is key to an all-important ‘customer-centric’ experience.

The importance of an interactive presentation in the scientific world

Thanks to the advance of technology, it has been possible to develop tools such as interactive presentations, that allow you to engage with your audience more effectively. Regardless of whether we are doctors or patients, through an interactive presentation, we can deliver highly complex scientific messaging.

We can see a clear example in this video of an interactive presentation made by our 3DforScience team, where it shows an interactive heart, in which you can click on different parts and various explanatory messages appear. As well as move through all the angles of it. This type of presentation generates a lot more engagement with the user because it presents something so complex in such a clear innovative way.

 Benefits of having an interactive presentation

Interactive presentations will allow you to include audio and video files

Through an interactive presentation, you can include within the different sections videos that attract more attention of customers/patients, as well as a greater understanding of what you want to convey.

  • It increases the level of engagement with your audience- Interactive presentations help your audience reconnect and focus when they have lost the attention
  • It makes the presentation fun, encourages team-building and innovation. Having a break from the routine, getting a chance to move around, creating teams is much better than sitting silently and taking notes.
  • Better Retention of Information. It is normal to get distracted in any presentation. Thus, it is important to use different tools to capture the user’s attention, such as interactive material through videos, audios, etc.
  • Allows a Personalized Delivery. Adding interactive elements to a presentation brings more attention and interest to the user.

An interactive presentation can be used for different activities


Conduct corporate training sessions in a new way. Add gamification to your session to energize and improve the learning experience.


Make your teaching more interactive by letting students actively participate in lectures by using the interactive presentation as a formative assessment tool.


Can you make events more exciting by enabling the audience to participate in interactive presentations?


To increase energy and give everyone the chance to voice their opinion.

Looking to create a persuasive interactive presentation?

Engaging with your audience is crucial to make an impact. Your presentation should attract your audience, draw their attention, and stimulate their thoughts and understanding. This can be done in several ways.

Technology advances every day, and we cannot afford to step behind. It is important to give our clients the greatest possible attention, as well as to get the most out of our product.


It is a scientific communication company specialized in digital content for the pharma and biotech industries. Our passionate creative team works alongside an in-house scientific team to provide cutting-edge medical animations, scientific illustrations, virtual reality, etc. Our extensive experience within the field ensures all the content we produce is scientifically accurate, innovative, engaging, and pitched at the right level for the target audience.

Would you like to bring your scientific messaging to life through the most unique interactive presentation?

Contact us. We would love to help you create something unique

Are you looking for the most innovative interactive presentations? Do not hesitate to contact us.


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